Guest
Jacob Posel
2 indexed appearances on the show — Finance & Exits, Marketplaces, AI, Paid Media, Creators & Influencers
Appearances
Takes from these episodes
Extracted from the full conversation — a take may be the cowboys’ or the guest’s. The clip link settles it.
2026-03-10 Paid Media
Meta is justified in permanently banning accounts that use unauthorized third-party developer apps to access ad accounts, even though it collaterally punishes well-meaning operators just trying to make a living.
Meta system sees the app ID suddenly hitting hundreds of unrelated ad accounts and looks like unauthorized scraping or a security breach... So, that violates their terms which is totally fair.
▶ 9:45 2026-05-13 Finance & Exits
The hosts back Ryan Cohen's activist pressure on eBay, framing its falling buyers, GMV, and operating income against rising expenses and CEO pay as justification for a hostile takeover push.
Ecom cowboy is in full support. Hostile take over.
▶ 17:20 2026-03-10 AI
Effective AI agents are built by first teaching the agent to handle messy, subjective business context (like meeting nuance), not by rushing to wire up more tool integrations.
there's a lot of there's a lot of other context required. So by doing that, you train the muscle in your business of how do we manage context for this agent
▶ 53:05 2026-05-13 Creators & Influencers
Freelance TikTok Shop creators who whitelist content across multiple brands can build durable, passive recurring income like performance marketers, a shift Blum calls the 'performance creator era.'
You have eight to 10 ads for different brands passively earning you commission in meta ad accounts that are spending for what, six to eight months... The performance creator era
▶ 43:20 2026-03-10 Finance & Exits
Testing price points doesn't just move conversion rate — it changes which customer segments a brand can even reach on Meta.
different price points would like dramatically change the demand. And in a way that changed conversion rate, but also changed who they can reach in meta
▶ 35:45 2026-05-13 Creators & Influencers
AI-generated UGC ads are inherently untrustworthy, so brands betting on real human creators will outperform those relying on AI-generated content long-term.
I can't think of anything less trustworthy than an AI UGC ad. It's literally a fake story from a fake not even real thing... people are going to continue to buy from people in the future.
▶ 52:00 2026-05-13 Marketplaces
Amazon's continued expansion will eventually push most ecommerce sellers into being third-party sellers on its platform.
One has to wonder if we will all simply be third party sellers on Amazon at some point... If it's anybody, it is Amazon.
▶ 26:00 2026-03-10 Retail & Wholesale
Physical retail may be due for a revival, and DTC brands beyond just the biggest winners should consider opening their own retail space, not only the most successful ones.
perhaps there is chance for a revival of sorts for retail... even for others that are still on the up-and-coming and the rise, why not create a retail space
▶ 1:19:05