Guest
Mike Malia
1 indexed appearance on the show — Marketplaces, Creators & Influencers, Site & Platform, Brand Strategy, Finance & Exits
Appearances
Takes from the episode
Extracted from the full conversation — a take may be the cowboys’ or the guest’s. The clip link settles it.
2026-07-27 Marketplaces
TikTok Shop's Prime-style subscription discount is really a flywheel where subscription revenue subsidizes usage now so the company can fund logistics investment later, echoing Amazon's college-student Prime playbook.
they're essentially using the subscription to subsidize usage so that they get stronger subscription revenue so that eventually they take this away and they invest all of that extra money into the logistics
▶ 8:40 2026-07-27 Site & Platform
Never push live site or checkout changes on a Friday, and assuming all traffic behaves the same when launching a change is an amateur mistake that can tank site-wide conversion.
Do not make changes to your website on on Friday. Just don't don't do it.
▶ 1:18:00 2026-07-27 Brand Strategy
When launching a genuinely new product into a big white-space category, keep some familiar traditions and rituals around it so customers can still understand how to engage with it.
how do we create a whole new product but keep some of the traditions around it familiar
▶ 52:00 2026-07-27 Marketplaces
Facebook Marketplace's massive listing and user volume is an underrated reason younger users still use Facebook at all, making the new standalone Seller app a smart move.
With more than 1.1 billion active users, it is a big reason younger folks still use the platform.
▶ 26:00 2026-07-27 Creators & Influencers
Being forced to build a real audience for a grade, as ASU's new influencer major requires, could be one of the most valuable things a student gets out of college in 2026.
actually getting a degree and being forced to build an audience in some niche on some platform... may be the most valuable thing you can get out of college in 2026
▶ 34:40