Guest
Haley
1 indexed appearance on the show — Brand Strategy, Marketplaces, AI, Finance & Exits, Site & Platform
Appearances
Takes from the episode
Extracted from the full conversation — a take may be the cowboys’ or the guest’s. The clip link settles it.
2026-07-09 Site & Platform
Checkout conversion rate can be nearly identical between mobile and desktop, contradicting the assumption that the two require very different optimization.
I have always been coded to think that they are completely different for conversion rate. So, this is pretty bananas.
▶ 1:01:45 2026-07-09 Brand Strategy
The LAB Golf x Uncrustables putter collab won't be a top seller but succeeds as a buzz-generating brand play that drives site traffic and attention.
I don't think this is going to be a new top seller for them, but they'll make some money on it and more importantly, I think get a bunch of eyeballs and visitors back to their website.
▶ 9:45 2026-07-09 Marketplaces
A tool that flags likely knockoff brands on Amazon is a good thing because it helps legitimate sellers get their fair share of sales.
I'm kind of a fan of this because uh, I'd like for the the real ones to get their fair share.
▶ 18:25 2026-07-09 Email & SMS
Nike is leaving significant revenue on the table by not collecting emails on sold-out World Cup jersey product pages.
They're not even collecting emails on the product pages. It hurts.
▶ 1:19:05 2026-07-09 AI
Meta's new AI image generator is unimpressive to a fatigued consumer/advertiser given how late it is versus ChatGPT, Claude, and Grok, even if it could improve ad creative tooling.
It's making me a little tired just thinking about it... I don't see the consumer side appeal here.
▶ 27:05 2026-07-09 Finance & Exits
DTC ecommerce is well-suited to profit-first bootstrapping, but that path is genuinely difficult, which is why many founders don't succeed doing it that way.
Truly like DTC selling on the internet like it's honestly it's kind of built for being profit first and and bootstrapping etc. But it's also not really easy either which is why there's a lot of us who who don't end up succeeding this way.
▶ 44:25